Journal
SEO, GEO, AI search — notes on how brands get read and found.
B-Cart
B-Cart Not in Search: Six Checks
Six checks for a B-Cart ordering site missing from search and AI search: the line between public and members-only, noindex on members-only URLs, pages for new customers, purchasing staff questions, sourcing guides by industry, and keeping the boundary. Drawn from three B-Cart articles.
B-Cart: Winning New Customers from AI Search with Industry Guides
If your B-Cart ordering site publishes nothing but the company name and contact details, AI can't find you as a supplier. This article lays out how to use sourcing guides by industry and use as the entry point, conveying standards and terms without showing prices.
B-Cart: noindex Design for Members-Only URLs
When B-Cart members-only URLs show up in search, the worry is whether customer-specific prices are exposed too. But noindex everything and the entry point for new customers disappears as well. This article lays out login protection, index exclusion, and how to keep public pages.
B-Cart: What to Publish When Public Pages Are Thin
On B2B ecommerce like B-Cart, most information sits behind member login. Trade terms can stay closed. This article lays out the thinking behind publishing specs, uses, buying guides, and FAQs, and how to build pages that answer B2B purchasing staff.